Marketing Agency

[YesThatsMe]

Who is the best marketing agency in the Chareidi space?

Some requirements:

A) Partners/Staff have Masters Degrees in Marketing from reputable schools. (Specifically not "self made guys" Been there. Done that. Burned.)
B) Min 15 years of successful experience in Chareidi Marketing.
C) Amazing partnerships with current Chareidi media (Print, Web, Social, Signage).

We are looking to launch (probably) the biggest marketing campaign in Charediy history, and want the best agency, The Saatchi & Saatchi of the Frum Jewish World.

(Yes, its obviously a grocery or a real estate project lol)

[shapsam]

I doubt you can find one person with all those requirements, might have to teem up with a few people.

[gingyguy]

Who is the best marketing agency in the Chareidi space?

Some requirements:

A) Partners/Staff have Masters Degrees in Marketing from reputable schools. (Specifically not "self made guys" Been there. Done that. Burned.)
B) Min 15 years of successful experience in Chareidi Marketing.
C) Amazing partnerships with current Chareidi media (Print, Web, Social, Signage).

We are looking to launch (probably) the biggest marketing campaign in Charediy history, and want the best agency, The Saatchi & Saatchi of the Frum Jewish World.

(Yes, its obviously a grocery or a real estate project lol)

can we get a sneak preview who the campaign is for? And what the goals are?

[YesThatsMe]

can we get a sneak preview who the campaign is for? And what the goals are?

Goals: Sales = $$$
Campaign For: "...its obviously a grocery or a real estate project..."

[S209]

can we get a sneak preview who the campaign is for? And what the goals are?

“We swipe your card and you get millions of points!”

[rs242]

Goals: Sales = $$$
Campaign For: "...its obviously a grocery or a real estate project..."

Or a charity

[gingyguy]

“We swipe your card and you get millions of points!”

that wouldnt need a top marketing agency. A simple ad in the hamodia  would work fine

[YesThatsMe]

Or a charity

No. I actually feel charities waste tons of money on marketing. But different topic for different thread.

[wayfe]

Who is the best marketing agency in the Chareidi space?

Some requirements:

A) Partners/Staff have Masters Degrees in Marketing from reputable schools. (Specifically not "self made guys" Been there. Done that. Burned.)
B) Min 15 years of successful experience in Chareidi Marketing.
C) Amazing partnerships with current Chareidi media (Print, Web, Social, Signage).

We are looking to launch (probably) the biggest marketing campaign in Charediy history, and want the best agency, The Saatchi & Saatchi of the Frum Jewish World.

(Yes, its obviously a grocery or a real estate project lol)

Doesn't exist.

A. The top frum marketing agencies aren't run by marketing majors.

B. The way things are marketed today have just about zero similarities to the way things were marketed 15 years ago.

ETA: maybe things are different in Israel.

Source: I worked in the advertising dept of a major frum publication for 5 years.

[wayfe]

We are looking to launch (probably) the biggest marketing campaign in Charediy history, and want the best agency, The Saatchi & Saatchi of the Frum Jewish World.

For some reason, it's coming across as if you're boasting about the size of your campaign, which is really strange.

The campaign is only the means to an end. It has absolutely no value on its own...

[Emkay]

Who is the best marketing agency in the Chareidi space?

Some requirements:

A) Partners/Staff have Masters Degrees in Marketing from reputable schools. (Specifically not "self made guys" Been there. Done that. Burned.)
B) Min 15 years of successful experience in Chareidi Marketing.
C) Amazing partnerships with current Chareidi media (Print, Web, Social, Signage).

We are looking to launch (probably) the biggest marketing campaign in Charediy history, and want the best agency, The Saatchi & Saatchi of the Frum Jewish World.

(Yes, its obviously a grocery or a real estate project lol)

I don't know about every detail but BLMG has most of that at least.

[YesThatsMe]

Doesn't exist.

A. The top frum marketing agencies aren't run by marketing majors.

B. The way things are marketed today have just about zero similarities to the way things were marketed 15 years ago.

ETA: maybe things are different in Israel.

Source: I worked in the advertising dept of a major frum publication for 5 years.

Yep I’m getting these vibes. It seems everyone is just the creative/ graphics type and has some relationship with media. Not exactly strategic. Although a few interesting names have come up.

[YesThatsMe]

For some reason, it's coming across as if you're boasting about the size of your campaign, which is really strange.

The campaign is only the means to an end. It has absolutely no value on its own...

The means to an end must create a certain impact. If you worked in the ad dept of a frum media outlet than you know exactly who I represent, and you probably understand.

[YesThatsMe]

I don't know about every detail but BLMG has most of that at least.

Thanks

[Sammyonetwo]

From my experience big time agency are just big, very average on talent you get. ( half the time the big guys  talk to you and that’s about it except if your paying top top dollar and the all seam like sales man promising the world witch I know they can’t deliver and it drove  me crazy)
Seems to me you just want big time name on your work not big time talent. They way your expressing yourself nothing against you sound
After looking for marketers/ designers the best ones didn’t have the college most of them said why give thier money to a college when they can’t realy help me.

Satchi and satchi proves my point ther real big, probaly have a lot of talented people but can all thousands be good?

And no I’m not a marketer or designer. Know a couple really talented ones.

[YesThatsMe]

From my experience big time agency are just big, very average on talent you get. ( half the time the big guys  talk to you and that’s about it except if your paying top top dollar and the all seam like sales man promising the world witch I know they can’t deliver and it drove  me crazy)
Seems to me you just want big time name on your work not big time talent. They way your expressing yourself nothing against you sound
After looking for marketers/ designers the best ones didn’t have the college most of them said why give thier money to a college when they can’t realy help me.

Satchi and satchi proves my point ther real big, probaly have a lot of talented people but can all thousands be good?

And no I’m not a marketer or designer. Know a couple really talented ones.

I beg to differ. We have spent hundreds of thousands with "graphic creative types" who did gorgeous work but didn't care about building the brand. The media would give them kickbacks, against our knowledge. We overpaid, we found that sem girls can do this work for $30 an hour and we got taken for a ride.


People pay the top law and accounting firms big bucks for a reason. Saatchi is the kind of house that wins elections and topples govertments. And you say some graphic artist does better? I'm looking for strategic marketing, not just artwork.

[Sammyonetwo]

I beg to differ. We have spent hundreds of thousands with "graphic creative types" who did gorgeous work but didn't care about building the brand. The media would give them kickbacks, against our knowledge. We overpaid, we found that sem girls can do this work for $30 an hour and we got taken for a ride.


People pay the top law and accounting firms big bucks for a reason. Saatchi is the kind of house that wins elections and topples govertments. And you say some graphic artist does better? I'm looking for strategic marketing, not just artwork.

graphic creative types" who did gorgeous work but didn't care about building the brand. It’s called getting an in-house employee who will cear about your company that’s the only way, you think the some big company will cear about your brand sound like your pretty new to this world.

There are two types of people who use big company’s one is the person who just wants the name but doesn’t cear who does the work so a entry college person is doing thier work, second, the person who will spend big money and only have the top person do thier work, in most cases you can find one induviall person who can take cear of all of it for a lot cheaper.

[Sammyonetwo]

There are marketers then thier graphic designer two way different jobs so not realy sure what your talking about. Now their are very few talented one that can do both that’s the trick to find thier usally expensive and realy good because they loose thier sales man pitch of just being a tapper. For example  CGH NYC the biggest name In the industry and they only hire people who can be called marketers and designers.

[yuneeq]

I beg to differ. We have spent hundreds of thousands with "graphic creative types" who did gorgeous work but didn't care about building the brand. The media would give them kickbacks, against our knowledge. We overpaid, we found that sem girls can do this work for $30 an hour and we got taken for a ride.


People pay the top law and accounting firms big bucks for a reason. Saatchi is the kind of house that wins elections and topples govertments. And you say some graphic artist does better? I'm looking for strategic marketing, not just artwork.

I would say you're looking for a branding specialist, not simply a "marketing agency".
Someone that truly understands how to bring out the best image/story of your brand that will bring the most sales.

I know Chanina Katz is very good at branding, but his experience mostly involves the secular world if that matters..

[YesThatsMe]

This Katz is really cool, MoMA style!

Right now it’s either Bottom Line or OTG, I’ll meet with both and decide...