Topic Wiki

Pledge for Ad:

Mordyk: $10

Chayal101: $30

LNS: $50

Anonymous: $25
« Last edited by chayal101 on March 03, 2019, 11:16:28 AM »

Author Topic: Ad Campaign for spreading awareness anti credit card swiping businesses!  (Read 24404 times)

Offline yitzgar

  • Dansdeals Lifetime Platinum Elite
  • *******
  • Join Date: Dec 2016
  • Posts: 2256
  • Total likes: 629
  • DansDeals.com Hat Tips 1
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #100 on: March 01, 2019, 07:24:06 AM »
maybe solicit funds from the victims u know...
I'm sure they have plenty of cash to donate

Offline chayal101

  • Dansdeals Platinum Elite + Lifetime Gold Elite
  • ******
  • Join Date: Oct 2013
  • Posts: 896
  • Total likes: 135
  • DansDeals.com Hat Tips 2
  • Gender: Female
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #101 on: March 01, 2019, 09:52:30 AM »
Okay, here's the updated ad, which incorporates all of your suggestions except two of them. Some sentences have been changed a bit. If any of these changes are outvoted, he'll gladly switch it back...

Questions/opinions from the designer:
1. Does ehrliche need to be capitalized? 

2. While adding a website can be useful, I don't know if it's the best idea:

a. I think that getting a URL like frumcreditproject.com or something will look very professional on the ad, but then when someone visits it and it redirects to a DDMS post I think we'll lose trust at that point because presumably people would go online thinking that we're some organization with a website and info of our own, and just get redirected to someone else's article.

b. Dan's article begins with talking about how amazing points and miles are, which is a great way to start with DD people but kinda off-topic for someone who might've just seen an ad offering $10k or a tuition break for signing up for credit cards. 

c. Like another DDFer said, Dan calls this "The latest scheme that people are falling for" and refers to it as a scam, which might make someone just shut it out if it's their ehrliche brother-in-law or the guy that sits in front of them at night seder.
Chaya L.

Offline flyingace

  • Dansdeals Lifetime Platinum Elite
  • *******
  • Join Date: Jun 2008
  • Posts: 1147
  • Total likes: 202
  • DansDeals.com Hat Tips 0
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #102 on: March 01, 2019, 10:04:47 AM »
Print ads are important because many people who are attracted to these offers do not use social media/Whatsapp.

Offline Definitions

  • Dansdeals Lifetime Platinum Elite
  • *******
  • Join Date: Jan 2018
  • Posts: 1332
  • Total likes: 257
  • DansDeals.com Hat Tips 3
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #103 on: March 01, 2019, 10:12:36 AM »
Print ads are important because many people who are attracted to these offers do not use social media/Whatsapp.
+1
But ads are expensive, I highly doubt we'll get more than 1 or 2 if any.  That's why I think everyone should hang up this sign on their shul bulletin board.

Offline LoLo

  • Dansdeals Presidential Platinum Elite
  • ********
  • Join Date: Aug 2014
  • Posts: 3676
  • Total likes: 150
  • DansDeals.com Hat Tips 0
  • Gender: Male
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #104 on: March 01, 2019, 10:14:31 AM »
In the first paragraph, instead of "you'll be left", perhaps write "you can be left".

Offline flyingace

  • Dansdeals Lifetime Platinum Elite
  • *******
  • Join Date: Jun 2008
  • Posts: 1147
  • Total likes: 202
  • DansDeals.com Hat Tips 0
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #105 on: March 01, 2019, 10:18:34 AM »
+1
But ads are expensive, I highly doubt we'll get more than 1 or 2 if any.  That's why I think everyone should hang up this sign on their shul bulletin board.
Great idea and easy!

Offline stooges44

  • Dansdeals Lifetime Presidential Platinum Elite
  • *********
  • Join Date: Jan 2017
  • Posts: 5982
  • Total likes: 1746
  • DansDeals.com Hat Tips 262
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #106 on: March 01, 2019, 10:21:39 AM »
Maybe make some bullet points of the highlights (for the millennials whose attention span is that of the latest commercials)  like:
  • You WONT be able to dispute
  • Even an ehrliche business or business man can fail to pay
  • YOU are responsible for payments

etc.. Just a thought

If it's not free shipping it's not worth it.

Offline chayal101

  • Dansdeals Platinum Elite + Lifetime Gold Elite
  • ******
  • Join Date: Oct 2013
  • Posts: 896
  • Total likes: 135
  • DansDeals.com Hat Tips 2
  • Gender: Female
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #107 on: March 01, 2019, 10:24:43 AM »
+1
But ads are expensive, I highly doubt we'll get more than 1 or 2 if any.  That's why I think everyone should hang up this sign on their shul bulletin board.
I am counting on free ads, being that this ad is L'tovas Klal....
Chaya L.

Offline Definitions

  • Dansdeals Lifetime Platinum Elite
  • *******
  • Join Date: Jan 2018
  • Posts: 1332
  • Total likes: 257
  • DansDeals.com Hat Tips 3
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #108 on: March 01, 2019, 10:27:53 AM »
In the first paragraph, instead of "you'll be left", perhaps write "you can be left".
I think "you'll be" is more accurate and "scary". Although I do think it shouldn't be abbreviated, it should be spelled out fully.
Questions/opinions from the designer:
1. Does ehrliche need to be capitalized?

I don't think so. But anyways in general I don't think the grammar has to be perfect. It's not like anyone paid for this. I think it's fine just the way it is.

Offline Luvisrael

  • Dansdeals Presidential Platinum Elite
  • ********
  • Join Date: Apr 2016
  • Posts: 2845
  • Total likes: 342
  • DansDeals.com Hat Tips 1
    • View Profile
  • Location: לבי במזרח
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #109 on: March 01, 2019, 10:31:08 AM »
Print ads are important because many people who are attracted to these offers do not use social media/Whatsapp.
had that thought too

Offline Definitions

  • Dansdeals Lifetime Platinum Elite
  • *******
  • Join Date: Jan 2018
  • Posts: 1332
  • Total likes: 257
  • DansDeals.com Hat Tips 3
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #110 on: March 01, 2019, 10:33:51 AM »
Also I think another big thing has been overlooked. We will need this to be translated to Yiddish.

Offline chayal101

  • Dansdeals Platinum Elite + Lifetime Gold Elite
  • ******
  • Join Date: Oct 2013
  • Posts: 896
  • Total likes: 135
  • DansDeals.com Hat Tips 2
  • Gender: Female
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #111 on: March 01, 2019, 10:35:37 AM »
Also I think another big thing has been overlooked. We will need this to be translated to Yiddish.
Yes yes! My husband told me that's important. I'll ask the guy if he writes yiddish, or if anyone is a good yiddish writer, can help in translating.
Chaya L.

Offline LoLo

  • Dansdeals Presidential Platinum Elite
  • ********
  • Join Date: Aug 2014
  • Posts: 3676
  • Total likes: 150
  • DansDeals.com Hat Tips 0
  • Gender: Male
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #112 on: March 01, 2019, 10:36:36 AM »
I think "you'll be" is more accurate.
Not if the person knows someone who signed up and wans't scammed.

Offline Definitions

  • Dansdeals Lifetime Platinum Elite
  • *******
  • Join Date: Jan 2018
  • Posts: 1332
  • Total likes: 257
  • DansDeals.com Hat Tips 3
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #113 on: March 01, 2019, 10:56:13 AM »
Not if the person knows someone who signed up and wans't scammed.
I meant based on the rest of the sentence.

Offline ruv

  • Dansdeals Gold Elite
  • ***
  • Join Date: Oct 2017
  • Posts: 142
  • Total likes: 14
  • DansDeals.com Hat Tips 0
    • View Profile
  • Location: Brooklyn
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #114 on: March 01, 2019, 11:10:58 AM »
Iím connected with a magazine and would gladly make a full fledged interview with victims for the purpose of awareness, free of charge.

Offline aygart

  • Dansdeals Lifetime 10K Presidential Platinum Elite
  • *******
  • Join Date: May 2008
  • Posts: 12694
  • Total likes: 7376
  • DansDeals.com Hat Tips 11
    • View Profile
    • Lower Watt Energy Brokers
  • Programs: www.lowerwatt.com
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #115 on: March 01, 2019, 11:18:04 AM »
How much are you hoping to collect for an ad to be published once or twice in a handful of publications?

Put that money into making a 1 minute video that can be shared on whatsapp and will be picked up for free by every website, that would have a far greater reach and impact.
+100000000000000000000

It will be much more effective to make some sort of meme to go viral and link to Dan's article than an ad which won't reach nearly enough people and even of those who see it most won't even read it.
Feelings don't care about your facts

Offline Dan

  • Administrator
  • Dansdeals Lifetime 50K Presidential Platinum Elite
  • **********
  • Join Date: May 2008
  • Posts: 60317
  • Total likes: 7577
  • DansDeals.com Hat Tips 16442
  • Gender: Male
    • View Profile
  • Location: CLE
  • Programs: UA Global Services, AA Lifetime Plat, DL Dirt, SPG Plat, Hyatt Diamond, Fairmont Lifetime Plat, Hilton Diamond, Priority Club Plat, Avis Chairman, National EE, Hertz PC
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #116 on: March 01, 2019, 11:25:23 AM »
+100000000000000000000

It will be much more effective to make some sort of meme to go viral and link to Dan's article than an ad which won't reach nearly enough people and even of those who see it most won't even read it.
Porque no los dos?
Especially if papers will give free ads?
Save your time, I don't answer PM. Post it in the forum and a dedicated DDF'er will get back to you as soon as possible.

Offline yitzgar

  • Dansdeals Lifetime Platinum Elite
  • *******
  • Join Date: Dec 2016
  • Posts: 2256
  • Total likes: 629
  • DansDeals.com Hat Tips 1
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #117 on: March 01, 2019, 11:38:24 AM »
If there's a reference to stories that have happened recently, it can't be too vague or that won't be takes seriously.

Offline Redbull3

  • Dansdeals Presidential Platinum Elite
  • ********
  • Join Date: Dec 2011
  • Posts: 3324
  • Total likes: 185
  • DansDeals.com Hat Tips 1
    • View Profile

Offline chayal101

  • Dansdeals Platinum Elite + Lifetime Gold Elite
  • ******
  • Join Date: Oct 2013
  • Posts: 896
  • Total likes: 135
  • DansDeals.com Hat Tips 2
  • Gender: Female
    • View Profile
Re: Ad Campaign for spreading awareness anti credit card swiping businesses!
« Reply #119 on: March 01, 2019, 11:44:58 AM »
Iím connected with a magazine and would gladly make a full fledged interview with victims for the purpose of awareness, free of charge.
Put that on the PSA thread
Chaya L.