Author Topic: (NYC) hyperlocal 15-20m grocery delivery apps  (Read 2685 times)

Online AsherO

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(NYC) hyperlocal 15-20m grocery delivery apps
« on: September 19, 2021, 09:42:07 PM »
I’ve noticed a new business model, with grocery delivery apps that offer delivery with no fees or minimums within 15-20 minutes after ordering. They have small local warehouses that deliver within a mile or diameter from every such location.

So far I’ve found 1520, JOKR, and FridgeNoMore, the former two mostly serve only Manhattan, but FridgeNoMore serves parts of Brooklyn and has many Kosher products (Hashgacha levels vary). Prices are full retail, but no fees or surcharges and no minimums. I chatted with a rep and asked about filtering by Kosher status and was told that my inquiry would be forwarded to their Dev team. I also saw a recent offer on their Facebook page for 50% off your first order using code FNMFB but it didn’t specify any min or max for the offer.

Anyone ever tried one of these services?
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Offline whacked1

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #1 on: September 19, 2021, 10:08:48 PM »
AVO is a startup with a interesting concept that IMHO has great potential. 

Offline dovy2

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #2 on: September 23, 2021, 11:46:38 AM »
Just tried out gopuff (they deliver to Brooklyn).
Order came in less than a half hour.
Delivery is 1.99 (or free with membership which is $6 / a month).
(Pm for referral link $25 credit).
App is a bit slow, and kosher items are limited to the manishevutz items you'll find in large shopping stores

Online AsherO

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #3 on: October 20, 2021, 09:18:35 AM »
Also check out Weee, gorillas.io, and BuyK, all of which have limited delivery areas.
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Online AsherO

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #4 on: December 26, 2021, 12:05:04 PM »
Just ordered from FridgeNoMore, my address is at the far edge of their delivery map and my order of various diverse items was picked/packed and delivered literally within 10 minutes (!!) of submitting my order.

They have CY milk for 20-30% more than my local Kosher supermarkets.

50% off your first order with code WINTER712, make sure you don’t miss the promo code field in your basket, as you can’t add it afterwards.

They automatically apply a 10-15% tip, which you can adjust if you’d like.
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Offline gozalim

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #5 on: December 26, 2021, 01:39:46 PM »
Are they able to process SNAP payment?

Online AsherO

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #6 on: December 26, 2021, 01:48:37 PM »
Are they able to process SNAP payment?

NAFAIK, they’re pretty responsive so you can get the app and ask on the in-app chat
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Offline whacked1

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #7 on: December 26, 2021, 04:57:19 PM »
Over the next 12 months, expect this market to explode. The big players are snatching up real estate throughout the city and making popup distribution centers. Its really amazing watching it unfold

Online AsherO

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #8 on: December 26, 2021, 05:15:22 PM »
Over the next 12 months, expect this market to explode. The big players are snatching up real estate throughout the city and making popup distribution centers. Its really amazing watching it unfold

Why are the big players (did I name them in the OP)? and why did Amazon wind down Prime Now while letting these companies eat their lunch?
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Offline whacked1

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #9 on: December 26, 2021, 05:30:54 PM »
Why are the big players (did I name them in the OP)? and why did Amazon wind down Prime Now while letting these companies eat their lunch?
Amazon is taking space. Not sure where you heard that they arent. Doordash, reef, buyk (as you've mentioned)...

Offline dovy2

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #10 on: December 26, 2021, 05:31:21 PM »
Why are the big players (did I name them in the OP)? and why did Amazon wind down Prime Now while letting these companies eat their lunch?
Why should Amazon do the dirty work of breaking into the market? They'll let these tiny apps compete against each other, fight for the customers, until ordering groceries on the app it comes the norm, and then they'll buy them all out.

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #11 on: December 26, 2021, 06:10:43 PM »
Amazon is taking space. Not sure where you heard that they arent. Doordash, reef, buyk (as you've mentioned)...

Didn’t realize DoorDash sells their own groceries.

Amazon has Fresh with longer time for deliveries, and fees/minimums, it’s a different offering (think Amazon is e-grocery instead of a trip to the shop to buy several days worth of groceries, vs. I’m in the mood of ice cream (or another snack) and can’t be bothered to head out.

Why should Amazon do the dirty work of breaking into the market? They'll let these tiny apps compete against each other, fight for the customers, until ordering groceries on the app it comes the norm, and then they'll buy them all out.

Interesting theory, though it’ll cost Amazon more money that way, and risk that someone else snatches the carpet out under them when the leader in this field goes public or gets sold to someone else.
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Offline dovy2

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #12 on: December 26, 2021, 06:56:47 PM »
Quote from: AsherO
Interesting theory, though it’ll cost Amazon more money that way, and risk that someone else snatches the carpet out under them when the leader in this field goes public or gets sold to someone else.
They could always just beat the market with the pricing...
The only way these small companies could survive is with the high markup.. with just a bit of price slashing, Amazon (or Uber for that matter) can wipe them out in no time

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #13 on: December 26, 2021, 07:27:51 PM »
They could always just beat the market with the pricing...
The only way these small companies could survive is with the high markup.. with just a bit of price slashing, Amazon (or Uber for that matter) can wipe them out in no time

That’s the kinda stuff I’d expect from Amazon at this point in the game. Much harder once they build up brand recognition/market share
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Offline Yo ssi

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #14 on: December 26, 2021, 08:34:08 PM »
It's interesting the two different styles that exist, I'm curious which one will last longer.
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Online AsherO

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #15 on: December 26, 2021, 08:55:48 PM »
It's interesting the two different styles that exist, I'm curious which one will last longer.

They cater to different audiences/use-cases, if anything the same company can do both (but probably out of different locations)
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Offline Yo ssi

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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #16 on: December 26, 2021, 09:02:17 PM »
They cater to different audiences/use-cases, if anything the same company can do both (but probably out of different locations)
My understanding is those with 10-15 minute delivery are paying workers per hour, they aren't independent contractors, and are proud of that, vs the 30-45 minute uber style ones.
Generally, I'd assume most people would prefer to wait an extra 15 minutes for a cheaper order with a greater selection.
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Re: (NYC) hyperlocal 15-20m grocery delivery apps
« Reply #17 on: December 26, 2021, 09:18:59 PM »
My understanding is those with 10-15 minute delivery are paying workers per hour, they aren't independent contractors, and are proud of that, vs the 30-45 minute uber style ones.
Generally, I'd assume most people would prefer to wait an extra 15 minutes for a cheaper order with a greater selection.

Those weren’t the same “two” discussed upthread.

Delivery is free with these hypoerlocal 15-20m services (despite the packers and delivery-people being paid employees), and prices are relatively reasonable.

Delivery (or whatever their service fees are) is costly with messenger/delivery services (like Uber/UberEats) and I found that they also charge retailers a percentage so you see prices marked up.

Go on FridgeNoMore and they’ll delivery you a can of coke for $0.99 with no fees (if you elect not to tip), find me an messenger/delivery-type service where the single item is that cheap, let alone the delivery fees.
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Offline jfish227

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Getir rapid delivery
« Reply #18 on: January 05, 2022, 02:40:08 PM »
Does anyone use Getir delivery in Chicago or NY? Seems similar to gopuff but they have coupons for $25 off purchases of $25.02 or other crazy discounts
Between family members we've bought about $80 worth of convenience store items for less than $15

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Re: Getir rapid delivery
« Reply #19 on: January 05, 2022, 03:47:53 PM »
Does anyone use Getir delivery in Chicago or NY? Seems similar to gopuff but they have coupons for $25 off purchases of $25.02 or other crazy discounts
Between family members we've bought about $80 worth of convenience store items for less than $15

Welcome to the forums. Please share more details on the crazy discounts.

I'm merging this thread to competing companies with this business model.
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