BTW, it's very possible that the catalyst for the lawsuit was because they hired women. But the lawsuit is not suing them because they hired women. The lawsuit is because they are destroying the brand by USING THE NAME HATZOLAH while employing women.
Very different notions.
Imagine a headline "Goldstein's Pareve Cookies suing Florida company because they use dairy," with a story making it sound like they hate dairy so much that they decided to sue another company for using dairy. But the real story would be that a Florida company was using dairy WHILE calling themselves "Goldstein's Pareve Cookies", something that severely messes with their credibility and brand.