United raised their price to upgrade your status. Last year, I had Gold, and was offered to buy up to Platinum for around $1200. This year, the offer is for $4,415!!
Upgrading to platinum would give me 40 plus points which would be enough for an upgrade to business when flying to TLV, but even that is not guaranteed, and definitely not worth paying $4k+
Wondering how much they are charging anyone with platinum, to upgrade to 1k, which would give an additional 240 plus points