Does it live up to the hype
yes -- As Dan said, there is zero comparison to Klein's or Trader Joe's pareve with the fake/chemical additives. The peanut butter cup costs more, and it's worth it, too.
Has about 95% living up to hype track record. Need to find a flavor you like of course.
correct -- the mint chocolate chip tasted similar to the typical. However the brownie and snickerdoodle were very close to dairy in taste and texture.