More people are definitely likely to submit rebates if they can do it online immediately when they get home than they would be if they had to send something in the mail. Generally only 30% of people send in mail in rebates, so companies routinely rely on the fact that most people won't send them in. Online rebates probably have a higher percentage of submissions. But making it harder for you to submit, Staples doesn't have to give away as many GCs.