With amex it will be a new card number also. That's OP's issue
I thought he meant he wants the same exp and security code!
What does that mean?
Tell them you got locked out of your house and needed a card to open the door and only cc you had was my amex and used to open and managed to get in and to my disappointment I realized the whole card was all damaged, and erased more then half the Digits and mag-strip, seems to me the reason for not allowing the same card # is due to you loosing the card and now accessible to someone else and now more worried for them about fraudulent purchases, so should one say he has the card but damaged so most cases will be you can see the digits but you damaged the card, and you still have it in your possession.
My take would be with such a story to get another card, any chance the store would give you cash or refund on another card? ( I take not as to why your asking here?)