First to answer the searching question, It'll come up if you search for Kickfurther. You can also search the "G-startup Worldwide Top 50 Startups" to read our latest accomplishment.
Now as for how Kickfurther is a form of MS, it's because we allow our community collect rewards from multiples sources with only one form of spending. In this case that form of spending is credit. You collect rewards from the card you choose to use and earn profit from the co-ops you and the rest of the Kickfurther community are supporting. That is why we consider it a form of MS.
This is also why I was said earlier its not for everyone. There is risk involved. As a member of our community, you have the information presented to you so that you can make an informed decision. You'll know the credibility of these small businesses as they'll present relevant information. My favorite part is when the co-ops are Purchase Order backed because then you're buying inventory where some, if not all, is already sold. Like any form of purchasing though, nothing is 100% guaranteed.