Got an email, probably targeted.
Cant post a link since it was specific for my card:
Subject of email was "Earn 3,000 bonus points this holiday season"
Pick up holiday gifts–and Rapid Rewards® Points!
Activate now to earn
3,000 bonus points.*
Activate now
For account ending in xxxx
Earn 3,000 bonus points when you spend $6,000 from November 1, 2015 to January 31, 2016.
Here’s how:
Activate by January 31, 2016 to be eligible for the entire promotional period.
Note: You’ll need to activate even if you’ve done so for previous promotions.
Spend $6,000 between November 1, 2015 and January 31, 2016.
Earn 3,000 Rapid Rewards Bonus Points in addition to the points you always earn with your card.